With a combination of strategic thinking, flair, and hard work, Yasmin brings out the best in her production team, fostering a collaborative culture that nurtures everyone’s strengths. She oversees production and ensures we approach all projects with planning, airtight processes, and the highest attention to detail.

Originally from New Delhi, Yasmin is fluent in Hindi and Urdu. Following a four-year stint in journalism and television production, she relocated to the U.S. and spent over twenty years immersed in the translation and localization industry. After working in every part of the business for companies such as LanguageWorks and Geneva Worldwide, Yasmin brought her expertise to the Eriksen team in 2018.

Yasmin spends her leisure time reading, watching movies, and taking long walks along the Hudson river with her poodle, who is aptly named Poodle.