Insights

7 Translation Questions Answered: Tips for Working with a Translation Agency

How does the translation process work? What is localization? Can I give feedback on a translation? In this article, we answer seven of your top questions about translation.

Which French Variant Will Resonate with Your Audience? European vs. Canadian French

While translating into French can help any organization expand its reach, the language must be tailored to the target audience. In this article, we examine the forms of French spoken around the world to help you pick the right French for the people you want to reach

How Translating Colors Across Cultures Can Help You Make a Positive Impact

On a website, color directs the eye, conveys messages, and invokes emotion. However, the meanings attributed to colors vary from culture to culture, and a single color may have very different meanings around the world.

The Challenges of Multilingual Typesetting

Multilingual typesetting is trickier than you might think. If handled by someone without an in-depth understanding of a particular language and its challenges, there’s a lot that can go wrong.

Tourists and Locals: How Museums Can Translate for Both

From maps to audio tours, signage, and exhibition didactics—museums produce a wide variety of collateral that impact the visitor experience in different ways. This can make it a challenge to develop a comprehensive translation strategy.